I initially will always have competition when creating a brand new product on the shelves. However, I would face the biggest competition with magazine in the same sector as me. Vibe and XXL are both two very successful Hip-Hop and Rap inspired magazine. Both of these prints have been on shelves for a respectful amount of time and are loved by fan worldwide. They provide a healthy and entertaining source of information based around this genre, and is updated and designed to keep up with current trends in all areas. I would class these as my competition as I am almost decoying their ideas to create another form of information on this genre. It is clear by just looking at these example covers that they provide a reliable and enjoyable source of information, and are high quality products, due to the professional images, and well thought designs and layouts of the covers. Also, these mags have already created fans or profound readers of their own, giving them infinite support over mine already. However, I will create my product while being inspired by these products, but at the same time using some of their own original ideas, so that I am positive that my content will be suitable for usual readers of these types of magazines. I would therefore compete with these products by thinking about what kind of conventions I could add to my magazine that would rise above what Vibe and XXL usually include. This could be difficult, however, if I stuck to traditional elements of these magazines, while also putting my own spin on a variety of conventions, I could initially attract my own audience.


No comments:
Post a Comment